Connecting with influencers is the best way to use

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This principle on social media. Share an influencer's article on social media and let them know you mentioned it in your own post. image05 When you feature someone in a post, you're doing something for them. When you follow the principle of reciprocity, people are more likely to do something for you in return. However, it is important to keep in mind that the value of shares and mentions differs from person to person. For example, if someone were to feature me in an article, it would be nice (and honorable), but it wouldn't have a huge impact on my business. However, for medium-sized blogs with fewer than 50 shares on their posts, the implications may be very different. All you need to do is share a few posts from popular influencers to build up goodwill. The influencer will then reciprocate your goodwill by sharing an item you've created or taking the time to read an email you send. Needless to say, you need to create great content yourself .

Otherwise, they won't give you anything in return. 4. Take advantage of the Ben Franklin effect by asking for favors. Suppose I give you money. Suppose you then ask for it back. Although this series of interactions seems fair to me, the India Phone Number truth is different. To investigate this effect, researchers Jim Jecker and David Lundy conducted a study. They divided the subjects into three groups and gave them all money in advance. Afterwards, we asked each group to provide the following information. The first group was asked to return the money to the researcher who originally received the money.





The second group was asked to give their money back (without mentioning the specific researcher's name). A third group did not ask for a refund. Next, the subjects were asked to answer a simple questionnaire. The most important item in this survey is a score that indicates how much you like the researcher (to whom you gave money). Surprisingly, the group that was least likely to like the researchers was the group that was not asked to return the money.